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Chaotic Competence
A podcast for builders, doers, and creatives who seem to thrive within a bit of chaos. Join Heather, somewhat of a seriel entrepreneur, on this holistic and humorous journey through entrepreneurship and figuring out what’s next.
Unpack the process of what it takes to design your unique approach to entrepreneurship. Hear from folks that struggle with the same things and learn a variety of actionable steps and methods to build your business, side hustle, or passion project while taking care of your most important asset: you.
Tune in to get some insights from folks who thrive in a bit of chaos - because everyone needs their own unique approach when it comes to building their dream life.
Chaotic Competence
You Don't Need Permission
Welcome to Chaotic Competence! The podcast for entrepreneurs, creatives, and side hustlers who are juggling priorities, navigating uncertainty, and making things happen—even in the midst of chaos.
In this first episode, I introduce the concept of chaotic competence, why you don’t need permission to pursue your goals, and how I've built three businesses by embracing both strategy and spontaneity.
If you’ve ever felt like you’re waiting for the “right time” or “enough expertise” to start something—this episode is for you.
What You’ll Learn in This Episode:
✔️ What is Chaotic Competence?
✔️ Stories from an Entrepreneurial Journey
- Lessons learned from building a six-figure business while working full-time
- The importance of learning by doing rather than waiting for perfection
✔️ Why You Don’t Need Permission
- The invisible rules we create in our heads (and why they hold us back)
- Overcoming imposter syndrome (Who am I to do this? Should I wait?)
✔️ The Myth of Perfection & The Power of “Good Enough”
- Why waiting until you're 100% ready means you’ll never start
- Building competence while taking messy action
✔️ Journey Before Destination: Why The Process Matters
- The importance of gratitude and enjoying the process
- How small, intentional steps can lead to major changes
✔️ What’s Coming Next on the Podcast
- Actionable digital marketing and inbound lead generation tips
- Candid discussions with entrepreneurs in all phases—not just the ultra-successful
- Honest conversations about the hard shit: hiring, scaling, failing, pivoting, and pressing forward
Key Takeaways:
🔹 You don’t need permission to start something—just start.
🔹 Competence comes from action, not waiting until you’ve mastered everything.
🔹 Entrepreneurship is messy, chaotic, and imperfect—but that’s what makes it exciting.
🔹 Your dream life is figureoutable—you just need to take the next step.
Links & Resources:
💡 Apply to Be a Guest – If you’re a builder, creator, side hustler, or obsessive hobbyist, I’d love to hear your story! Apply here.
🎙️ Subscribe & Review – If you enjoyed this episode, share it with a friend, leave a rating, and write a review. It helps a ton!
🌎 Connect with Heather
- Website: welloptimizedseo.com
- Instagram: @welloptimizedseo
- LinkedIn: https://www.linkedin.com/in/heather-nicole-hamilton/
📩 Got a topic or question? Email me at heather@welloptimizedseo.com